Seconds is a study in perception. Both commonplace and abstract, our first watch challenges you to view time through your own unique lens. The design approach behind Seconds is undeniably abstract, a fact evident in the watch’s characteristics. Our intention was to meditate on time itself, and how it occupies the crossroads between the tangible and the immaterial. A watch is an everyday item, but the interplay between form, functionality and perception is one that we wanted to stress in order to differentiate Seconds from other timepieces. At first glance our watch may appear simple and straightforward, but upon further reflection the wearer will perceive the contrast between the simple geometric shapes and appealing high-end materials. From a craftsmanship point of view, Seconds embodies the design ethos of Stockholm, Sweden, and the progressive mindset embraced by the city and its residents, among them our Nocs Atelier design team.
Exclusive launch with Colette & Beams.